Leaders who Raise The Bar

Meet Bayanda Cwazibe

Supply Chain Director: Edward Snell & Co.

At Edward Snell & Co., leadership is more than a title – it’s a daily commitment to shaping the future of our business, our people, and the world of spirits.

With this monthly series, we take you behind the scenes to meet the exceptional individuals who form our Executive Team; the minds steering strategy, sparking innovation, and keeping our values alive across every corner of the company.  Each month, we’ll spotlight one of our EXCO members as they share their unique leadership journey, lessons learned, proudest moments, and their vision for Edward Snell & Co.

This month, we’re proud to introduce Bayanda Cwazibe, Supply Chain Director whose leadership is as bold as the brands we craft:

Can you tell us a bit about your career journey and the trajectory that led you to the role of Supply Chain Director at Edward Snell & Co.? 

My career journey has been dynamic and rewarding. I began my professional path as an intern managing various projects within manufacturing, which laid a strong foundation for my understanding of processes. Subsequently, I progressed through various positions in the production space, where I gained hands-on experience in executing and managing operations, deepening my appreciation for the intricate functions that form the backbone of the Supply Chain.

If you could describe your leadership philosophy in three words, what would they be—and why?

Ubuntu beautifully captures our interconnectedness with the powerful assertion, “I am because we are.” Effective leaders recognise that their success is intertwined with that of their team. Authentic leadership is rooted in the service of others; a servant leader is dedicated to empowering their team and fostering a culture that embraces diverse perspectives, leading to better decision-making. The principle of “Lift as We Rise” emphasises the significance of supporting one another in pursuing our goals. By lifting each other, we cultivate growth and collective success. Embracing these values creates a leadership environment that is both equitable and compassionate.

 What fuels your passion for leading?

What fuels my passion for leading is the belief that leadership is an opportunity to inspire change, uplift others, and make our country and the world better than we found it. I thrive on empowering individuals to unlock their strengths and achieve their goals while collaborating with diverse teams to turn visions into reality. Ultimately, it’s about the journey toward collective success. Each challenge is an opportunity for growth, and every small victory contributes to a larger impact. I am dedicated to creating an environment where everyone is valued and inspired, knowing we can accomplish remarkable things together and leave a positive legacy for future generations.

What’s one piece of advice you wish someone had given you earlier in your career that you would like to impart on the next generation of leaders?

What comes to mind is a quote by Seneca, a Roman Stoic philosopher, statesman, and playwriter, who said, “We suffer more often in imagination than in reality.” This powerful truth is often overlooked during our career journeys. It highlights the tendency of individuals to envision worst-case scenarios, which can lead to unnecessary anxiety and hesitation. It’s crucial to recognise the impact of fear and doubt on decision-making and career growth. It is easy to be paralysed by imagined failures or the potential fallout from our choices. Overthinking can prevent us from seizing opportunities or taking necessary risks that could drive innovation and progress. Understanding that our fears are often more pronounced than our challenges can liberate us. It encourages us to focus on reality, where risks can be assessed rationally, and solutions developed strategically. Instead of succumbing to imaginary woes, we should cultivate resilience and confidence, promoting a culture of openness and experimentation with reason.

The next generation of leaders must be empowered to confront challenges head-on rather than being hindered by fear. They must learn to question their negative thoughts, seek clarity, and focus on actionable steps rather than getting lost in their imaginations. Ultimately, confronting reality rather than succumbing to imaginary fears can enhance their effectiveness and foster a healthier, more innovative workplace environment.

What does South Africa’s Freedom Month mean to you as a leader, and how do you incorporate its values of equality and justice into your leadership approach?

South Africa’s Freedom Month is a time for reflection on the values of democracy, equality, and justice that have shaped our society. As a leader,  Freedom Month is a powerful reminder of the importance of inclusivity and empowerment within my team and the broader community. It inspires me to promote an environment where diverse voices are heard and valued, ensuring that everyone has the opportunity to contribute and thrive. I strive to lead by example, advocating for social responsibility and encouraging my team to engage with initiatives that uplift marginalised communities. This past month has reinforced the significance of ethics in leadership and the importance of making decisions that drive business success whilst positively impacting society. Ultimately, Freedom Month challenges me to embody the spirit of liberation by fostering a culture of respect, collaboration, and shared purpose in all that we do.

-End-