Behind every successful business there is strong leadership working towards the same goal. Our experienced and accomplished leaders are leading the way in our pursuit of greatness for good.
MEET OUR LEADERS
After qualifying with a Bachelor of Commerce degree, Iain spent three years in a newly-established vehicle finance division of the McCarthy Motor Group in Durban.
Iain’s career in the liquor industry began in 1993 when he moved to Zimbabwe to establish a bottling and distribution business operating under license to Edward Snell & Co. In 1997 he joined Edward Snell & Co. South Africa as General Manager of the Johannesburg branch.
In 2002 Iain joined the Board and relocated to Cape Town in 2005 when he was appointed as Managing Director, a position he held for 16 years.
Iain was appointed as Chairman in May 2021.
Karin started her career in 2001 at British American Tobacco, holding various cross-functional roles within Brand Marketing, Sales & Commercial Management and Business Strategy across South Africa, Middle East, Eastern Europe and the rest of Africa. From there, she moved onto the Distell business in 2015 as Group Head of Capability developing and globally rolling out an end-to-end Marketing Academy encompassing all levels within the organisation.
Karin joined Edward Snell & Co. in March 2017 as Head of Marketing and was appointed to the Board as Marketing Director at the end of that same year. She holds a Bachelors of Commerce at the University of Stellenbosch, a post graduate diploma in Market Research at the University of Georgia and an M.Phil post graduate degree in Futures Studies at the University of Stellenbosch.
Karin was appointed Managing Director in May of 2021.
Neil started his career as an industrial engineer in the steel industry, and moved into the liquor industry when he joined SAB after completing a full-time MBA in 1992. He spent four years at SAB, initially in a consulting role and then managing a continuous shift packaging line.
Neil joined Edward Snell & Co. in 1997 as the National Production Manager, based in Johannesburg, and his portfolio of responsibilities grew gradually over the years to include Production, Planning, Procurement, Distribution and Human Resources. He re-located to Cape Town in March 2001 and was appointed a Director in 2002.
With the appointment of Bayanda Cwazibe to Supply Chain Director Designate in March 2021, Neil has been able to shift his focus entirely to the implementation of the re-prioritised Human Resources strategy.
Bayanda Cwazibe has an Industrial Engineering degree from the University of Johannesburg, a Post Graduate Diploma in Business Administration and a top-rated Masters of Business Administration (MBA) from Gordon’s Institute of Business Science (GIBS). Additionally, he has significant experience in the operations space, having worked at various positions for world-class manufacturing companies that include IBM, Danone SA and Heineken South Africa.
In his ever-expanding career, Bayanda has developed into an operations specialist, a leader and an innovator with rich experience in plant optimisation initiatives. Since joining the company in September 2017, Bayanda was responsible for consolidating our local production operations in Isando, which blends and bottles Edward Snell & Co.’s locally produced products. In addition to developing and significantly upskilling the Production Team, Bayanda has also overseen our facility’s extremely successful capital upgrade in Johannesburg.
Bayanda was appointed to Head of Supply Chain in March 2021.
Chris previously worked in the banking sector for JP Morgan and UBS in London after finishing his articles at Deloitte & Touch.
He holds a Bachelor of Commerce from Rhodes University and Honours Bachelor of Accounting Science from Unisa.
He was admitted to the South African Institute of Chartered Accountants in 1997 and is a member of The Association of Corporate Treasurers, London.
Chris joined Edward Snell & Co. in 2001 and was appointed interim Financial Director in October 2019 and to the Board of Directors in July 2020.
After completing his BComm Marketing degree at the University of Pretoria Andries began working at Edward Snell & Co. in 2006, and stayed with the company for 3 years moving through various field representative and management positions across the regions for the company.
After leaving the company at the end of 2008 Andries took on a number of roles that saw him progress from Sales Manager in On Premise, Off Premise, Main Market and then on to Sales Executive in South African Breweries (SAB) excelling in each role and receiving multiple sales awards during his tenure.
Andries returned to Edward Snell & Co. in the capacity of National Sales Manager in 2013 overseeing the commercial structure and execution for the company. Andries was appointed to the board of directors as Sales Director for the company in 2014 and has held the position to date.
After completing his B. Comm Accounting degree at Wits University, Brett started his career in internal audit and finance with Toyota South Africa, before moving on to General Electric, where he led various business units in a commercial role including heading up African Business Development for GE Security. During his last two years at GE, he took up the challenge of leading the supply chain and operations for the group.
Brett joined Edward Snell & Co. in 2009 as the General Manager for the Inland region, where he was responsible for all commercial and operational functions, including the national DC, Call Centre and Debtors operations. Brett was appointed to the Board of Directors in 2014 and in 2018 he was appointed into the role of Inland & Group Logistics Director. In September 2022, Brett took up the role of Export & Group Logistics Director, responsible for both the company’s Export Business Division, as well as all Group logistical operations.
Brett holds a Bachelor of Commerce (Accounting) degree from Wits and a Master’s in Business Leadership (MBL) from Unisa’s School of Business Leadership.
Melanie has a Bachelor of Commerce in Marketing and started her career in 2000. Her track record of leadership spans a multitude of marketing fields including NPD, portfolio management, brands marketing, consumer insights, sales management and CRM, across a number of international markets in both Europe & Africa.
Her influence has touched some of the world’s most iconic brands including the likes of Heineken, Guinness, Johnnie Walker and Absolut where her track record for growth and market share gains has been tantamount as seen in the 4-time Cannes award-winning campaign which tripled Absolut’s size in 3 years.
Melanie joined Edward Snell & Co in February 2021 where she seeks to continue the legacy of building Africa’s greatest brands.